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Amped Media

Archives for September, 2007

I have finally finished my recommended page filled with publisher programs, forum products and webhosting solutions that I am currently using or have used before. For those of you that may just be subscribed to my RSS feed I am writing a post about it so that you can read the page.

Click above to read the page or you can simply continue to read on:

The list below contains various publisher programs, forum products and webhosting solutions that I have used before and highly recommend to other forum owners and bloggers. I have had a lot of experience working on the net and have only listed programs or companies I have had first hand experience working with. The list will be updated as I find more great programs or companies that I can recommend to my readers.

Publisher Programs:

Google Adsense:

One of the best ways to monetize your website is with Google Adsense. And if you don’t already know, Google Adsense serves up contextual ads simply by placing the code on your website. You can choose from a slew of different ad sizes and customize the color scheme as much as you want. I use Google Adsense on nearly every forum and website I own because it does so well and it’s so easy to use. It’s also one of the easiest publisher programs to get approved for. So if you’re starting up a small forum and looking for a few ways to pay the hosting bills, try Google Adsense.



Text-Link-Ads:

Text Link Ads is just that; a text link advertising program. The approval process is a little more strict as they require you to be at least a PR3, if not higher to be approved. If at first you’re denied you can always call them up and ask to get in ;). The great thing about TLA is that it requires absolutely no work after the code is inserted on your website. You don’t have to change link colors to see what works better, change ad formats, ad placement locations or anything else that you often times have to do with other programs to improve your earnings. With TLA, simply input the code and they take care of the rest. TLA has a marketplace where advertisers can find your website and then purchase monthly links on it. In exchange for selling the links for you TLA takes 50% of the proceeds from each link sale, but I think this is a fair amount. I wouldn’t have sold any of these links by doing nothing if it weren’t for TLA ;). This is one of the easiest ways to add an additional unobtrusive revenue stream without sacrificing a lot of space on your website or annoying your users with ugly ads.

Sign up for text-link-ads

Kontera:

Kontera’s “Content Link” is another publisher program that an help make money on forums. Kontera’s code “reads” your webpage and then applies advertisements to various keywords found on the page content. It adds two underlines to the keyword that when hovered over pops up an advertisement. This program is a little more intrusive, but helps provide an additional revenue stream without having to sacrifice any of your previous advertising space.

Sign up for Kontera

Forum Products:

vBulletin:

vBulletin is the leading forum software on the net and in my opinion the best solution out there. A single license is $160, with multi license discounts that go into affect as you purchase more licenses. I use vBulletin on every forum I run and have had an incredible experience using it. The community of webmasters that run this software is huge. If you have any trouble using vBulletin and need some help you can ask at the official forums, or at vBulletin.org (which is also home to a huge variety of sweet forum modifications). vBulletin is the only forum software I use now and the only one I recommend using.

Click to get vBulletin

vBSEO:

vBSEO is a plugin that you install onto your vBulletin forum that drastically improves vBulletin’s ability to be indexed in the search engines and help provide search engine traffic. If you’re interested in reading more about how vBSEO performs check out my case studies. vBSEO has helped to send me more search engine traffic than I previously received before installing the plugin and I highly recommend the product.

Click to get vBSEO

vBskinworks:

vBskinworks is a great source for high quality vBulletin skins. It’s important to differentiate your forum from other forums and one step in that direction is to ditch the standard vBulletin skin that comes with the license and get something that will better fit the focus of your forum. I currently use a vBskinworks forum skin on my forum WorldofWarcraftBoard.com. Another advantage of going with a premium skin is that you don’t have to worry about updating your vBulletin skins by yourself after a new version of vBulletin comes out. You can simply download a new skin package and upload that to your site. vBskinworks also has an amazing deal going on right now where if you buy one skin you get another skin for free!

Click to check out vBskinworks vBulletin skins

Extreme Pixels:

Extreme Pixels also offers premium high quality skins for a wide variety of forum software including vBulletin. The first skins I ever bought for vBulletin were from Extreme Pixels. I used one on GamingVidz.com for nearly two years before I hired a designer to create a custom skin. They currently have a deal where if you buy two skins you get a third for free.

Click to check out Extreme Pixels forum skins

Webhosting solutions:

Site5:

I used Site5 shared hosting for nearly two years before switching to a dedicated solution. With Site5, I was able to host 4 forums with around 100 people active at once and about 10 other websites for less than $20 a month. Site5 is a shared webhosting provider which means two things: Hosting is inexpensive, but you have to share your server with others. I highly recommend going with Site5 if you’re just starting a forum or if you’re looking to move to an inexpensive host and don’t have a ton of traffic. Site5 also has a lot of hosting specials all the time as well.

Click to check out Site5

Soft Layer:

I currently use a dedicated server from Soft Layer to host all of my vBulletin forums, blogs and miscellaneous websites. I can’t remember when my server has ever gone down with Soft Layer. My server loads are really low and I have plenty of room to grow on this server. If you’re looking for a dedicated hosting solution I recommend checking out Soft Layer. When you speak with the salesperson try and get a few services thrown in for free or the monthly price dropped down a little. I was able to get a second hard drive for free and an upgraded port.

Click to check out Soft Layer

Platinum Server Management:

I currently use Platinum Server Management to keep my server up, secure and help with any other miscellaneous tasks. I know that part of the reason why I haven’t had any problems with my Soft Layer dedicated server is because of Platinum Server Management. I began my search for a server management company while I was in the process of picking out my new dedicated server. When I was speaking with the Soft Layer salesperson she had recommended that I check out PSM because many Soft Layer customers had great things to say about them. I checked out the company and found that PSM only manages servers with cPanel and that just so happens to be the control panel software I’ve been using for a few years. Besides, if they only work with one conrol panel software (cPanel in this case) then they must know it really well AND PSM was only $29 a month! When I was looking around at some other server management companies she had recommended I found many prices in the $60 to $100 a month range, so to find a service that I really needed for only $29 a month was a steal. I highly recommend Platinum Server Management if you use cPanel and want help administering the server, keeping it secure, performing server migrations and more.

Click her to check out Platinum Server Management

Again, this list will continue to grow as I find more great companies to purchase products or services from and try out new publisher programs to use on my forums and blogs. I hope this list helps you out.

Did this list help you?

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  • Posted by Chris Guthrie
  • on Sep 24th, 2007
  • at 11:36 am
  • Respond Here

Something that I believe a number of forum administrators all need to help keep things in order are moderators. On a few of my older forums, I handed out moderation spots to people that were active in the community and that I thought would be a good fit for the job. However, I’m interested in trying out a different way to add people to the moderation team. An idea that will involve the members of the community much more than by simply handing out moderation spots.

So I’ve decided that with my newest forum, WorldofWarcraftBoard.com, I will be providing a way for people to nominate their moderators and subsequently hold an election. Here is the post that I put onto the forum:

I think we’ve been around long enough to add a couple moderators onto the team. There have been a few bots / advertisements etc. that I’ve had to take care of but by adding a couple extra moderators onto the team it will help to keep the forums clean when I’m not on the site.

After nominating a member, provide a reason why you believe this person should be a moderator on the site (you may nominate yourself as well as long as you provide a reason(s) why you deserve to be a moderator).

Some qualities to look for in making your nominations are:

1. High level of posting frequency (you’ll want someone that will be an active contributor to the community)
2. Kind, helpful, etc.

After we have some nominations, I’ll go through and contact the nominees and verify their interest in being a moderator. Following this process we will have an election and out of this process we will have a couple moderators selected by the members on this site to help out around here.

Now start nominating

I believe that by giving the members of a site the ability to nominate their choices for moderators it helps to provide more ownership in the community. Either way, I’m interested to see how this turns out. If there are some positive results then I’ll try this out on my other forums as well.

What do you think of think of this idea? Have you tried something like this before?

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  • Posted by Chris Guthrie
  • on Sep 18th, 2007
  • at 12:11 pm
  • Respond Here

I’ve seen a number of bloggers kiss some or all of their CPC Ads goodbye:

JohnChow got rid of his 300 x 250 Google Adsense slot in favor of selling it privately. NateWhiteHill has opted for private advertising over CPC Ads and so did Site Fever.

Now do I really believe CPC ads / Ad networks will go away? No of course not. But I’ve noticed a trend among various bloggers to move towards private advertising as opposed to throwing up a 300 x 250 ad block in every post. I personally don’t plan to use CPC ads on this blog and instead have opted to only use affiliate links from stuff I actually use. Later I will offer private advertising when my blog becomes more successful. The main reason why I’ve chosen not to put Adsense on this blog are among some of the same reasons that have been outlined in the above articles: it’s simply not worth the small payout if you’re really working on growing traffic and gaining RSS subscriptions. The same can be applied to young forums as well: If you start a new forum don’t place a ton of advertising on it when you have a very small member base. People get turned off by ads and you don’t want another reason for a member to not register and post on your forum.

What decisions have you guys and gals made about which ads you will or will not display on your blog or forum?

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  • Posted by Chris Guthrie
  • on Sep 14th, 2007
  • at 9:59 pm
  • Respond Here

I’m sure many of you have heard of the phrase “Experience the John Chow effect.” The phrase is of course from John Chow’s blog and it refers to the surge in traffic that occurs after a person, product or website orders a ReviewMe review on John’s blog. You can see some examples of the traffic that is sent by the reviews in his post on the John Chow Effect. While those numbers look pretty good, I don’t have $400 to spend on a ReviewMe review so I decided to discover how much traffic could be sent to my blog by securing a slot as a top commentator for free instead.

I wrote 33 comments on September 1st on John Chow’s blog which put me into a mid range top commentator spot on the right hand sidebar of his blog. Now before you think that I spammed my way up, that could not be further from the truth. I have my RSS feeds set up to run through my outlook account that I read between breaks at work, but I rarely have time to comment. So on September 1st, I spent some time going through posts and commenting on posts and reached a mid placement spot on the top commentator’s section. For the anchor text I used my name, Chris Guthrie.

I was a top commentator for one week before the list reset and started everyone over. The grand total of visitors I received for a mid placement on the top commentator section on John Chow’s blog was… 14 visitors. Here’s a graph from Google Analytics:

I was really suprised to see that I got only 4 visitors to my blog from being in the top commentator list. In fact, I received more traffic from my comment on his most recent post - at the time - the August income report (5 vistors in total). Perhaps I would have received more traffic if I didn’t use my name as the anchor text and instead opted for something like the focus of my blog: “Forums and Blogging.” I may have received even more traffic if I was thee top commentator, but I didn’t want to spam 100+ comments just to get a top spot. I wrote comments that I believed added something to the conversation and still only achieved a mid placement on the top commentator list. I believe that if you do write comments on anyone’s blog make sure they’re insightful and worth reading. Besides, you’ll likely get more traffic that way then having your name in the top commentator spot.

So there you have it, if you want to experience the true John Chow effect then it looks like you’re going to have to pay for it ;)

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  • Posted by Chris Guthrie
  • on Sep 12th, 2007
  • at 2:50 pm
  • Respond Here

I have nearly finished setting up a page on this blog that contains all of the publisher programs and companies I work with for use on my forums and blogs that I will be publishing this weekend. Obviously, one of the publisher programs that will be on the site is Google Adsense and because I wasn’t sure if they allowed URL redirects for their referral links I decided to contact them. I thought John Chow had URL redirects for his Adsense referral, but upon clicking the link it simply goes to a blank page that says “Sign up for Adsense.” Either way, I contacted Google before I discovered that John was not using URL redirects and I thought at the time it’d be best to contact them for permission would just to be sure. I received a reply the next day and to my surprise, Google does not allow URL redirects for it’s affiliate program links! And the day I wrote this post I clicked his link to see if it was a URL redirect and found out it wasn’t. Either way, I think there is an important lesson to be learned:

Always ask your publisher program before implementing some ad code that may be questionable. It’s important to make sure you comply to their guidelines or you may lose out on a lot of money if your account gets canceled over something that could have been avoided by simply asking a question.

Did you know they don’t allow URL redirects for Adsense referrals?

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  • Posted by Chris Guthrie
  • on Sep 11th, 2007
  • at 9:02 am
  • Respond Here

I just posted about AuctionAds bumping up their affiliate payout from 2% to 5%, and here’s some more great news! AuctionAds is giving out a free $25 bonus to new publishers that sign up. If you have not signed up for an AuctionAds account now is the time. The minimum payout is $50, so with the $25 given just for signing up you’ll be halfway there.

If you already have an account you were given the $25 bonus anyway! Talk about a sweet deal huh?

Everyone likes $25 for free, so sign up for an AuctionAds account now.

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  • Posted by Chris Guthrie
  • on Sep 6th, 2007
  • at 12:19 pm
  • Respond Here

For those of you that haven’t created an Auction Ads account I highly recommend signing up for one now. Ever since Auction Ads was sold by ShoeMoney to MediaWhiz I was getting constant downtime and my ads were rarely being displayed at all. I got tired of it, so I replaced the slots with new Google Referral Ads and after seeing dismal results I’ve decided to go back to to Auction Ads in a few of my Ad slots. I understand it was a little hectic over at Auction Ads with the transition over to the new owner, but they seem to have gotten their act together. They’ve also come up with some new Web 2.0ish designs for the ads as well. I personally plan to stick with the traditional look, but may give the new designs a test drive.

I highly recommend signing up for Auction Ads if you haven’t already. It’s a great program that helps to provide an additional revenue stream as opposed to sticking with just Adsense. Auction Ads is also a really easy publisher program to get accepted into as well.

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  • Posted by Chris Guthrie
  • on Sep 4th, 2007
  • at 7:28 pm
  • Respond Here

I’ve finished transferring every site from my old shared hosting account to my new dedicated server with SoftLayer. I would have finished earlier, but the sites I had left to transfer were small and did not require a lot of server resources to run, so I wasn’t as worried about transferring those sites as I was about transferring my big vBulletin forums. Either way, I’m done with the server transfer and think I’ll close out my old hosting account now. I may see if PlatinumServerManagement can set up a system to send backup files from my dedicated server onto my old hosting account or I may just stick with their current system of backing up files.

I have only experienced some downtime twice and both times for only five minutes. I received automatic email updates when the server was not responding from SoftLayer and then automatic updates from PlatinumServerManagement as they fixed the problem. I get a lot of satisfaction out of seeing problems resolved without involving me to get involved to take care of them ;)

If you want to read my first two parts of my server transfer experience check them out here:

Moving to a new server part 1

Moving to a new server part 2

Now that the server transfer is completely out of the way I have a bunch of stuff planned to work on, including a lot of updates to this blog.

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  • Posted by Chris Guthrie
  • on Sep 4th, 2007
  • at 8:55 am
  • Respond Here
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